WHO HAD THE BEST LAYOUT?
For the second year in a row, we pitted the top gear companies in motocross for Gear Guide supremacy in our 2012 Buyers Guide (November cover date) issue. We gave them a template to fill it however the chose, so long as they represented their brand, showed their product line, and spoke to our reader. Although every company’s layout was killer, and some extremely dynamic (JT Racing’s was awesome!), Scott Sports took the win with their Bike Wash layout, because we felt they successfully showed their gear with hot chicks, quality late 80s photography, and hot chicks… Did we mention hot chicks?
In case you missed the issue, here are the layouts of every company. Feel free to give us your feedback.
We are so stoked on the participation by all of the brands, and look forward to next year’s Guide. The bar has been raised.
WINNER
SCOTT SPORTS
Our Take: Let’s see. This one was photographed by a former employee, our old receptionist is shooting water into the air, and Kevin “Muscles” Strikwerda is in the background. Not to mention that it looks just like a poster we shot once in Dave Casella’s front yard. Yeah, this one is our favorite.
The following pages feature each company’s submission…
