Salt Lake City, UT (September 19, 2013) – OGIO, a company born from an adrenaline sports background who designs uniquely styled performance bags specifically for power sports enthusiasts, endurance athletes and some of the world’s most sought after brands, will be designing a distinctive line of gear bags, travel duffels, hydration and multi-use packs for the Red Bull Signature Series, an action sports event series that airs all year long on NBC. The multi-year agreement serves the needs of the Red Bull Signature Series and the high performing athletes that make up the progressive action sports property. The bags will also be made available to a limited group of specialty retailers and can also be found on OGIO.com and RedBullShop.us. Available end of September 2013.
Throughout the year, the Red Bull Signature Series unleashes the best in the disciplines of snowboard, surf, wakeboard, skate, mountain bike, BMX and FMX. Spectacular event locations set the scene for one-of-a-kind courses inspired by the athletes themselves.
After being approached by the Red Bull Signature Series, the most watched action sports property on broadcast television, OGIO has dedicated a team of designers to create a special collection of lifestyle bags. Considering the very limited amount of merchandise featuring this highly coveted series, OGIO worked to deliver solutions unlike anything seen in the market to-date.
There are 10 bags in the Red Bull Signature Series Collection; each with unique design elements and features that cater to specific customer lifestyles.
RBS 9800 – A custom colored sled system deck with a wide mouth LID opening and large main compartment. Features heavy duty oversized wheels, a compression strap system and a telescoping pull handle. Also crafted with an iFOM (integrated foam construction). MSRP $279.99
RBS Gear Bag – Specifically designed to have a dedicated boot pocket with a changing mat and multiple carry handles. Also features a suspended padded valuables pocket and multiple stretch-mesh pockets. The hardware is all custom made to Red Bull Signature Series specs. MSRP $179.99
RBS Hydration Pack – A unique design, this pack has a full-access front stash pocket to fit tubes, bike pumps, etc. It also has a top access hydration port and is made with light-weight shoulder straps and a waist belt and sternum strap. MSRP $64.99
RBS Tech Pack – This pack comes equipped with dedicated Red Bull can holsters. It also has a padded laptop pocket and internal tablet sleeve. The quick access drop fleece pocket, and front slip/flap pockets offer multiple storage options. MSRP $89.99
RBS Day Pack – One of the most versatile packs in the collection, this pack will go anywhere with its padded internal laptop sleeve, tablet sleeve, and external Red Bull can holders. The organizer panel and hidden side stash pockets make it great for everyday use including work or school. MSRP $49.99
RBS Roll-top Pack – The unique roll-top pack has a roll-over lid closure and wide top-loading for easy access and protection from the elements. The front zippered stash pocket allows for quick storage when on-the-go. MSRP $39.99
RBS Carry-on Roller – A uniquely styled retro carryon with a large main compartment and multiple grab handles. Features a front slip pocket and top easy access pocket. Custom detailed hardware is utilized with the exterior finishes. MSRP $149.99
RBS No Drag – Designed for wind resistance while riding your street bike, it features a streamlined molded exterior shell and bolstered back foam profile. It also comes equipped with a dedicated laptop and shoe storage compartment and is hydration ready. MSRP $149.99
RBS Travel Duffel – The perfect grab and go weekend duffel was designed to offer convenient storage during travel; comes equipped with a large main compartment, 3 external side stash pockets and 1 medium sized side pocket. Also features haul handles and an adjustable diagonal shoulder strap. MSRP $79.99
RBS Skate Pack – Designed for Red Bull Signature Series’ top skate athletes. Intelligently crafted with heavy webbing compression straps and skate straps/waist belt/sternum strap. Features the eye-catching Red Bull Can Holsters. MSRP $69.99
“We’re not just an adrenaline bag designer, we are a creative and unique entity dedicated to offering the entire world a bag option that will suit their hobbies or daily activities,” said Tony Palma, CEO, OGIO. “Having Red Bull recognize that direction in our company and reach out for a joint venture is a huge step in the industry. We’re looking forward to introducing these models that will change the game for anyone looking for the most dependable bag option.”
“Sharing an ongoing commitment to elevating progression and innovation in action sports makes OGIO an ideal strategic partner for the Red Bull Signature Series,” said Sean Eggert, Head of Sports, Red Bull North America. “The collection is super functional and will give high performing athletes and sports-minded enthusiasts a trusted product line in the playgrounds they play in.”
Red Bull Signature Series Product Features:
- Available in 10 unique models to cater to anyone’s personal needs and preferences
- Crafted with a static gray premium fabric and stylish red and blue Red Bull Signature Series details
- Engineered to feature all necessary pockets and sleeves for the active individual
- Straps and/or handles designed to provide ultimate comfort for long periods of travel time
OGIO International, Inc. is a lifestyle brand that carved a reputation as a designer of adrenaline-driven collections of bags and apparel born from our sports heritage. We built this reputation by crafting our collections from high performance materials surrounding intelligent design features that provide the ultimate combination of protection, comfort and organization. OGIO’s Sports collections include Golf, Motor Sports and Endurance Sports, while our Lifestyle collections bring a unique flair for travel, business and casual use. All of OGIO’s collections are uniquely styled to raise adrenaline levels at first glance.
The Red Bull Signature Seriesis made up of one-of-a-kind programming on NBC and NBC Sports Network all year long. Red Bull Media House and Alli Sports, a division of the NBC Sports Group, have built the most progressive action sports property in the world, featuring some of Red Bull’s top events including Crashed Ice, Ultra Natural, Wake Open, Dreamline, Rampage and Joyride For web videos, photo galleries and more of the action that makes up The Red Bull Signature Series, visit www.redbullsignatureseries.com.