PARIS, Ontario — April 5, 2006 — AirLand Entertainment, Inc. has signed Inside Motocross (IMX) Magazine as the Holeshot sponsor for the entire 2006 CMA National Arenacross Series.
“This sponsorship allows IMX Magazine to serve as the presenting sponsor of the Holeshot award for the complete CMA National Arenacross Series,” said David Weber, general manager of IMX Magazine. “We see the sponsorship as a means to associate our magazine with the top Arenacross event in Canada.”
In addition to sponsorship of the Holeshot award, IMX will work with the series to bring together the event program. The program will feature rider profiles, background on sponsors, venue information, track details and the Arenacross girls.
“We are excited to have the support of IMX Magazine for the first CMA National Arenacross Series,” said Joe Baird, promoter of the series. “From local grassroots racing to Canadians who compete on the international stage, IMX is the leading magazine covering Canadian amateur and professional racing. We believe this is a natural fit.”
IMX is centered on the sport of motocross in Canada and developed for the purpose of promoting and rejoicing in Canadian competition, the community, and industry that comprise the foundation of the sport.
For information regarding the 2006 CMA National Arenacross Series including sponsorship opportunities, venues, tickets, and pro purse payouts, go to www.axcanada.com.