Janesville, WI — With the opening round of the 2007 Amp’d Mobile AMA Supercross Series taking place in the heart of the industry in Anaheim, CA. Parts Unlimited, Thor and Moose Racing teamed up to host the largest Hospitality to date and to provide evidence their dedication to the sport continues to grow immensely.
Parts Unlimited and Thor’s dedication to the sport could be seen miles up the freeway as they went above and beyond the competition-literally. To spice up the Hospitality for 2007, a three story tower was built in the middle of the Hospitality area and offered a great location for the rider interviews and introductions to take place. Parts Unlimited stayed true to its reputation by treating qualified dealers and industry personnel to outstanding food and beverages all while in the shade. Thor also added a cool feature to the Hospitality by creating a podium staged with a Chad Reed replica bike and real life trophy girl for photo opportunities. Under Thor’s consumer tent, the new 2007 apparel was on display along with videos and knowledgeable staff members.
Three days before the race, Moose Racing informed the world they would be a sponsor of Moto XXX, one of the top Privateer Supercross teams. The push into the Supercross scene didn’t end there for Moose and for the first time in Supercross history, Moose Racing had their semi truck on display. The public was treated with displays filled with 2007 apparel and hard parts as well as knowledge from the Moose Brand Manager and Pro-rider Rep.
Parts Unlimited, Thor and Moose Racing would like to thank all participating dealers and look forward to working with you all in the New Year. See you at the races!