2.11.10 – On The Box, LLC signs the GOAT, Ricky Carmichael, as its newest athlete!
On The Box, LLC is proud to announce the signing of Ricky Carmichael, the Greatest Of All Time to the list of the Company’s top clientele. With the addition of Ricky to our family of licensed riders this by far gives On The Box, LLC the top athletes in the sport.
By attaining the retail licensing rights for Ricky Carmichael it will insure that Ricky’s fans have easy access to his licensed casual apparel in retail markets throughout the country. Once again On The Box, LLC has taken the steps necessary to reach the goal of establishing future growth and awareness of the sport as well as introducing the top riders of motocross to the mainstream market.
Ricky Carmichael is the winningest rider in the history of the AMA. No other rider has won as many championships (15) or races (150) in their career. Carmichael’s Championships include 5 SX and 10 MX. Carmichael is also a 3 time X Games gold medal winner with 2 gold medals in Step Up and 1 gold medal in Moto X. Carmichael has also won Rider of the Year a record 5 times. Carmichael recently completed his rookie season in the NASCAR Camping World Truck Series, driving for Kevin Harvick Inc, nabbing 2 top ten finishes and winning the Most Popular Driver Award this past season. 2009 was a part time effort in the truck series but 2010 will see Carmichael to return competing in the full 25 race season and adding several ARCA races to his schedule while driving for Turner Motorsports.
Look for additional company information in the near future by visiting www.ontheboxx.com or by contacting the
company’s Director of Public Relations, Stacey Baker via e-mail at Stacey@ontheboxx.com.