Red Bull Experiment – Massive Quarterpipe to Launch Renner’s Highest Air Bid

World’s First Modular Quarterpipe to be Centerpiece of Red Bull
Experiment’s Record-Setting Evening

Santa Monica, Calif. (July 1, 2008) – On Friday, July 11, the iconic Santa
Monica Pier will be sporting a new addition, as a massive quarterpipe ramp
will be constructed directly on the pier. The one-of-a-kind structure will
aid freestyle motocross star Ronnie Renner in the latest Red Bull
Experiment, in which he will attempt to establish the Guinness World
Record for highest air ever attained on a motorcycle on a quarterpipe.
Pushing limits and breaking boundaries is at the core of the Red Bull
Experiment, which showcases the world’s best athletes performing
world-first, “experimental” sporting feats.

The custom quarterpipe was designed and built specifically for Renner’s
Red Bull Experiment, and will be constructed directly on the pier near the
entrance to Pacific Park. The ramp was modeled on the traditional
dirt-based quarterpipe design, and built to specifications calculated from
a dirt test site. Fabricated from galvanized steel and plywood, the next
generation modular system allows maximum versatility of transport and set
up. Designed and built by Jack Murphy Productions from a Dane Herron
Industries concept, the quarterpipe measures 64 feet wide and 25 feet
tall. The ramp is the first of its kind and will take approximately 24
hours to set up onsite.

Renner’s jump will be the third chapter of the Red Bull Experiment,
following the record-shattering performances of fellow motocross sensation
Robbie Maddison and BMX star Kevin Robinson. Maddison jumped the length of
a football field in front of thousands on New Year’s Eve, clearing 322
feet at the Rio All-Suite Hotel & Casino in Las Vegas. On June 12,
Robinson soared 27 feet above the lip of a huge quarterpipe (54 feet above
the ground) in New York’s Central Park to set the BMX big air world

Renner is a respected freestyle motocross veteran, whose credentials
include a gold medal in Step-Up at the 2007 Summer X Games and until
recently, the Step-Up world record (35 feet high). Step-Up is similar to a
high jump, with riders attempting to jump their motorcycles over bars at
ever-increasing heights.

The Red Bull Experiment is free and open to the public. The event will not
only feature Renner blasting into near orbit, but also aerial acrobatics
performed by the Red Bull stunt helicopter and Red Bull MiG fighter jet,
as well as musical acts (to be announced shortly). The activities will
take place from 7:00 to 10:00 p.m. Parking near the pier is limited – it
is recommended to walk, bike or take the Big Blue Bus. The pier is
wheelchair accessible. For bus information, visit or
call 310-451-5444.,

For those who cannot be on-site, will serve as the exclusive
destination for the live webcast of the event and as the digital broadcast
partner for Renner’s Red Bull Experiment. Visit

For more information on the Red Bull Experiment, please visit