Broc Hepler: Two Out of Three Ain’t Bad

Suzuki’s Broc Hepler lands on the podium for the second time this season; solidifies his second place standing in the supercross series

ATLANTA (February 28, 2004) — Broc Hepler is both a victim and a beneficiary of his own high expectations.   After posting an impressive second place finish in his professional supercross debut two weeks ago, the 17-year old expected equally great things of himself in Minneapolis last weekend.    Unfortunately, he finished in eighth place, falling short of his own high expectations.   The Georgia Dome in Atlanta provided a reversal of fortune, as Hepler found himself back in second place.

“I came into Minneapolis last week with high expectations.   Since I did so well in Houston, I put pressure on myself to do well the following week.   Nobody puts more pressure on me than I put on myself, explained Hepler.   “Things didn’t work out in Minneapolis and I had an off week.   Fortunately, this week I’m back where I want to be.

Hepler’s evening qualifier in Atlanta was a hint of great things to come.   He got second place and qualified directly into the main event for the second consecutive weekend. The Kittanning, Pa. native gained considerably on heat winner Danny Smith.

In the main event, Hepler got a solid sixth place start.   He later executed a clean pass on Motoworld Suzuki’s Steve Boniface and moved into third place.   Yamaha of Troy’s Josh Hansen crashed while in second place and Hepler moved into his spot.

“My RM-Z250 got me off to another strong start.   I just tried to be patient, stay consistent and things went my way.   I hope to keep things going my way in Daytona next week explained Hepler.

Broc Hepler is in second place in the series with 57 points.   He has an eleven point lead over Steve Lamson.

His next race is March 5th at Daytona International Speedway. This year’s Daytona Supercross will be the first in the event’s history to be held on Friday night under the lights.   AMA THQ Supercross will air live on SPEED Channel from 9 — 12 pm.   

Broc Hepler’s team sponsors include American Suzuki Motor Corp., Maxima, Dunlop, Pro-Taper, One Industries, V-Force, Hinson Racing, Tag Sprockets, Twin Air, D.I.D., Snap-On, Acerbis, Arc and Yoshimura Racing.

His personal sponsors are O’Neal, Shoei, Scott, Alpinestars, UPMC Sports Medicine, Airtrix, Asterisk and Allsport Dynamics.

Traction Enterprises represents Broc Hepler and is a sports marketing agency specializing in the unique needs of motorsport athletes and companies involved in motorsports.   For more information on Broc or to inquire about sponsorship and endorsement opportunities, contact Denise Conroy-Galley at 412-980-2336 or at