PJ1 Introduces Promotional Foam Air Filter Care Kit

Scottsdale, AZ — July 6, 2004 — PJH BRANDS introduces a new innovation in merchandizing with the PJ1 Foam Air Filter Care Kit.

The new kit contains both PJ1 Air Filter Cleaner and PJ1 Foam Air Filter Oil Treatment. “This kit is the answer to properly maintaining your foam air filtration system. We get numerous calls about which products to use on filters, said PJ Harvey, Chairman and CEO of PJH BRANDS.

“Sales history tells us that Filter Oil Treatment outsells Filter Cleaner. This suggests consumers have a need to better understand how to and the need to clean filters prior to re-oiling, said Fred Petrivelli, VP of Sales.


PJ1 exceptional Air Filter Cleaner quickly and easily cleans filter elements. It is safe on the element, and won’t attack the foam or the glue.

PJ1 Foam Air Filter Oil Treatment is a super tacky formula that traps more dirt than ordinary oil yet enables maximum air flow for consistently high performance.

Part Number




Foam Air Filter Care Kit

July 1, 2004

For more information visit PJ1.com.

VHT® and PJ1® are registered trademarks of PJH BRANDS.