World Mini Week, Friday Feature: Jesse Rooke’s Custom Honda CRF150R

When we first laid our eyes on Honda’s baby thumper, the CRF150R, our first impression of the cool little bike was that it looked like a miniaturized 250. So when we heard that custom bike builder Jesse Rooke had gotten a hold of one and was customizing it for Dunlop, we couldn’t wait to see how it would turn out.

As we expected, Jesse — with help from a slew of sponsors — has transformed, tricked out, and customized just about every part of the little red machine. From the MB1 suspension, to the FMF MegaBomb header, to the SDG step seat; the Rooke-customized CRF150R looks like something you would see lined up on the gate at an AMA Lites race.

But as you can see in these photos, what really makes this bike uber-trick are all the little Jesse Rooke touches. Things like gold-nitrated spokes, two-tone anodized wheels, everything is highly polished, titanium bolts, and the custom “Rooke” bar mounts. As a complete package, the bike is nothing short of breathtaking. We doubt there’s a moto-head out there that wouldn’t want one of these custom beauties in his garage, although most of us would probably be too nervous to risk scratching it out on the track.

As we mentioned, Jesse built the bike as a project for Dunlop who had it on display at World Mini this week as part of an unveiling of their new logo.

This bike wouldn’t be quite as trick without a laundry list of aftermarket parts and services, and Jesse told us that the motocross industry stepped-up big time to pull the bike together. Here’s a quick run down of some of the trick components and services added to the bike, and the sponsors that made it happen. If you want to customize your own mini thumper, this list would be the perfect guide to follow:

Dunlop :: masterminds that started the project, and a set of 756RRs

Honda :: 2007 CRF150R

MB1 Suspension :: custom-valved suspension with DLC coating and plenty of trick anodized components

Tokyo Mods :: engine and carb mods

FMF :: Factory 4.1 full system with MegaBomb header

TransWorld Motocross :: making sure Rooke had the hook up

SDG :: hump seat

Applied Racing :: red anodized triple clamps

Works Connection :: case-savers, and too many other trick parts to list here

TCR :: anodizing, polishing and coating of wheels, hubs, and spokes

Renthal :: Fatbar handlebars, sprockets, chain

Cycra :: plastics, with one-off vented radiator shrouds

QTM :: 270 mm Brembo disc brakes, calipers, master cylinders

Mettec :: titanium bolts and hardware

Oneighty Decals :: custom graphics

Mac Tools :: Jesse can’t build without his tools

Specialized Powder Coating :: black powder coated frame, swingarm, subframe, foot pegs, brake lever

CV4 :: red silicone radiator hoses

AAdditional Project Supporters :: Ogio, DVS Shoes, and Red Bull

Last week we took a trip to the Rooke Customs shop in Huntington Beach, CA, to shoot some video and talk to Jesse as he put the finishing touches on the bike. Be sure to check out the video by clicking the link to the right.

To see more of Jesse’s incredible custom motorcycles, visit