100% Introduces New Mountain Bike Apparel

Available For Immediate Release


100% Introduces New Mountain Bike Apparel

Available for Immediate Release 


Discover the next phase in premium mountain bike apparel.  100% proudly introduces a new collection of riding apparel to expand an already impressive lineup of bike products.

The focus was to design and develop a line of technically advanced riding gear purpose built for your ride.  Whether you're riding the trails, checking off enduro stages, or making DH runs, there's a kit specifically engineered to make your ride better.

100% and GIANT Factory Off-Road joined forces in 2016 bringing the debut of the new technical riding apparel and a fresh new look to the team.  The demanding conditions of testing and racing has proven that the gear is built to perform at the highest level.

In addition to the new riding apparel, the popular carbon Aircraft helmet, which is already loaded with performance and safety features, now comes equipped with MIPS technology making it an even safer choice.

The new collection can be found online and at finer dealers worldwide now.  It will also be on display at next week's Interbike show.  If you're there, make sure to stop by booth #5082 to check it out

celium_heather-black_jersey celium_cone_shorts celium_cola_jersey celium_black-tiedyed_shorts airmatic_womens-skylar_short airmatic_womens-skylar_jersey airmatic_honor_shorts airmatic_honor_jersey airmatic_fast-times_shorts airmatic_fast-times_jersey