Factory Effex : More Than Just Graphics

Factory Effex is synonymous with graphics. The Valencia, California, company has helped change the look of the sport in the 15 or so years that it has been printing designs, thanks in part to being aligned with numerous factory teams. Rather than settle, they have now branched off into numerous categories, including sport bike graphics, clothing, and hard parts such as wheels. Scott Gilly invited us to the FX offices for a full tour of their new showroom and we let the camera roll.